Product Update: Banner Ads and Custom Event App Layouts
Your event app should look, feel, and function the way you want it to. That’s why at Socio, we’re always looking for ways to make sure you have the most customizable event app on the market.
Today, we’re thrilled to introduce three app layouts for you to choose from. Each offers a unique way to engage your attendees, promote your sponsors and exhibitors, and drive traffic to your content.
🏁 Banners Ads
🧠 Smart Feed
🧐 Features Only
And that’s not all. We upgraded your builder experience on the Socio Platform, too, so you can see what your app will look like in real time.
Important Note: For Branded App Customers, you'll need to update your app to access the new Event Layouts.
Have a sponsor who wants to run an ad in your event app? With the new Banners layout, you can monetize your app while giving sponsors the visibility they deserve.
You can even link these promotions to any content inside or outside of your app. Sponsors, for instance, can run ads that link to their website, a landing page, or their profile inside of your app.
Sponsors aren’t the only ones who benefit, either. Say you want to drive foot traffic to your keynote. Run a banner ad highlighting your speaker, then to link to their session on the agenda.
Run as many promotions as you’d like. Banners automatically rotate (or attendees can swipe to find what interests them). The recommended size for banners is 950px wide by 380px tall.
Imagine your app delivering a personalized experience to every attendee. Smart Feed makes that happen. It shows users relevant content when they need it, where they need it.
Attendees can swipe the cards in the Smart Feed to discover more content, too. The feed also continuously updates so users see fresh content when they return to your app’s home screen.
Speaking of your event content, Smart Feed can show any of the following options:
- Recommended Connections
- Recent Announcements
- Upcoming Sessions
Smartphones are amazing, but their real estate is limited. Enter the Features Only layout, which maximizes the space you have to showcase your event features.
By activating a full-screen layout, Features Only makes room for 12 icons. That simplified presentation helps attendees navigate to what they need quickly.
Use the Features Only layout when your event content deserves center stage, or when you have so many features to show that you need as clean and minimal of a layout as possible.
BONUS: Enhanced App Preview
Your app-building experience just got way better. Now when designing your event app on the Socio Platform, you can preview exactly what it will look like in real time.
Once you’re happy with your choices, you can watch the updates happen live on your app within moments of saving.
Using the upgraded builder and previewing these new layouts and is easy. Head to the home screen on the Socio Platform, then follow these steps:
My Events → Your Event → Edit Event → Appearance → Select Your Layout
Learn More About These Updates
Want to know more? Live chat us now by clicking the Intercom icon toward the bottom right, or check out the Event Layouts overview on then Socio knowledge base.
Questions? Chat Us or Email firstname.lastname@example.org